The Honourable Mr. Bob Rae
I am writing to you as I recently found this image on a package of cigarettes, which I enclose, and believe the line has been pushed too far.
A dismembered corpse may discourage picking up a package of cigarettes, but I don’t think it’s an appropriate image to show the general public.
This particular image is too far. I ask you: Can you actually look at it?
This was approved by the Federal Government, mandated by them, and as such I ask you to intervene as my representative.
While I can appreciate the government’s efforts on smoking cessation, this image is to me unacceptable.